The summer 2012 Olympic Games are in progress. How will you watch and keep up with the Olympics? Now more than ever people are forgoing paying for television. Most people are required to access television via cable or satellite subscriptions. With rising expenses and other entertainment choices, people are dropping cable and satellite bills.
With the technology of streaming Netflix, Hulu and Blockbuster via an internet enabled Blueray player or other similar device there isn’t a need for an expensive cable or satellite bill as well. Sometimes there are special events going on that are broadcast on television stations but not everyone has access to these anymore.
The 2012 London Olympics is the most connected event so far in history. Technology in London includes tap-to-pay kiosks for phones, a Ferris Wheel that changes color based on tweets, and an assortment of tech gear. Viewers around the world are going to be able watch the Olympic Games on more than just a television set. The Olympics are on smart phones and tablets, streaming events, seeing the results in a dedicated app, and hearing from athletes via Twitter.
The Olympian athletes dedicate their lives to training in their sport to be the best and to beat prior records. What each athlete goes through for years to prepare for this prestigious event is remarkable and to be honored. It is no wonder the Olympics Games are the most watched event worldwide.
For some consumer technology companies, it is about marketing. The games are being sponsored by 11 companies this year. They pay millions to be able to market at the games and use Olympic branding in their ads. Among these companies are Acer, Samsung and Panasonic. It not only costs them financially but also with equipment. These companies have put 4 years into planning for this event with state of the art equipment.
The Olympic Games are a high profile event. It is amazing what happens behind the scenes to make this event successful and to protect everyone involved. The 2012 London Olympic Games will host an impressive 300 medal events in a short two week period. In past Olympics, that meant hours in front of a television set. Organizers have now realized that people have busier than ever schedules and cannot keep up with the games in front of a television set. Most busy people in Jonesboro, Arkansas and everywhere else now keep up with events they are interested in with portable devices like smartphones and tablets.
NBC attempted live- steaming of a couple of sporting events in the past, so this year NBC is live- steaming all the games aided by YouTube. Now anyone can visit NBCOlympics.com where every minute of the Olympic Games are live-steamed. There is also a host of Olympic related content on YouTube as well. There are also pre-game clips and interviews on NBC Olympics YouTube channel.