Cloud Computing is on the rise. Are you on board?
Many employees dream of running their own companies. Some may succeed; others try but fail; most never try at all.
The lack of capital is the most frequently cited reason for never doing it. More specifically, it’s working capital needed up front to rent premises, hire staff and buy equipment. Most types of businesses can’t avoid these expenses. Yet, others have discovered that they can operate just as well and more profitably without most of these overheads.
More of these companies are springing up every day and their secret is cloud computing. These are not just people selling stuff on eBay, but businesses as different as financial services, publishing and real estate that share a common characteristic: they have all discovered a very inexpensive location. That location is called “the cloud.”
These businesses don’t need constant face-to-face contact with customers and suppliers. Nearly all their contact is by email, phone or through their website. If face-to-face meetings are required, they use specialist companies in prestigious locations that offer services for precisely that purpose.
These specialist companies provide swanky mail addresses at reasonable monthly rates and plush meeting rooms that can be rented by the hour. Other than that, the business is carried out in the cloud, meaning the owners can operate from anywhere there’s an internet connection. If they need expert staff occasionally, they source them via the online market places for remote contract workers. Such workers are sometimes referred to as virtual assistants or “elancers”; they’re paid as they’re used and the person using them has no need to be concemed about tax, insurance, sick days, or holidays.
Virtual assistants provide a huge range of services from web design and development to programming, customer service to journalism, administration to technical writing. So how do you start a business in the cloud?
Many businesses start in the cloud but find they need a permanent physical base when they expand. They’re not betraying their cloud ethos; they still carry on most of their work in the cloud. It’s just that operating solely in the cloud can become unwieldy when you reach a certain size. You might just need a place for all your files and accumulated bits and pieces, or if you’re renting meeting rooms by the hour on such a regular basis, it might make more economic sense to have your own permanent place.
In any case, it does no harm for key staff to meet each other every day at the water cooler. But all that’s way down the road and, if your company grows to that size, it’ll be living proof of the value of the cloud.
Sources: Personal Knowledge, Business Owner Success System