As an heir apparent to Peru’s largest pop culture magazine of its kind, Hector Escardo Steck is accustomed to celebrity, but not at all like what he has been receiving since relocating to the United States from his hometown of Lima.
The 36-year-old camera-shy son of Enrique Escardo, founder of Gente La Revista Del Peru, grew up in the family’s magazine publishing business, learning key elements of the social media trade — hardly from a journalistic standpoint, but from the intricate technical aspects of competitive industry.
In 1992, Steck helped launch the magazine’s digital arm by becoming a member of an enterprising team of specialized mechanical artists that integrated the Macintosh computer system into the company’s principal body of creative methods; Steck, who is considered a scientific prodigy, was only age 16 at the time.
The demure man, who possesses the reserve of an academic scholar, has since set up shop in Los Angeles, where he runs Start Design Group, a multinational agency that creates Web sites and marketing materials for both small and Fortune 500 companies.
Due to increasing consumer demand, Steck has had to expand his business to include an iPhone and iPad critical care restoration service – a pressing decision that has made him an overnight celebrity of sorts in the ever-changing world of computer technology and the many mishaps consumers encounter with their hand-held devices.
Common goofs smartphone users make, in particular, range from dropping their mobile devices onto a hard surface to forgetting to remove them from a pocket before pants enter the washing machine and then into the dryer.
Some iPhones have ended up in the toilet.
Steck said he has had to restore a customer’s iPhone that had been smashed to smithereens by heavy weights at a fitness center. Another time, the computer wiz was able to resuscitate a dying iPhone after it was run over by a car.
Since 2009, Steck said he has repaired and restored to factory-quality thousands of smartphones, designed by the Apple Corporation, at rates far less than most repair companies charge.
Steck said he prefers to keep his repair prices affordable in order to give his customers a nice experience because they are already agitated, to say the least, by the time they call him.
Some consumer complaints, he said, run the gamut from being grossly over-charged by other companies for the service provided to having integral parts replaced by defective ones.
Steck said he has even discovered that some other repair companies tend to exchange signature glass panels with plastic ones, making the gadgets less sensitive to the touch. He has also received an iPhone with crucial screws missing.
After reviewing scores of positive online reviews by consumers, News Archives International decided to investigate the advertised emergency service Speck’s home-office, called I Fix Now, claims it offers.
A reporter brought with her an iPhone4, which had been dropped and was severely impaired. A ghastly crack had spider-webbed over the face of the phone; the glass on the back panel was broken; interior components were either compromised or damaged by an accidental collision with a concrete floor; and the motherboard was in concerned jeopardy.
Like a skilled surgeon, with kind eyes focused and agile fingers moving with expert precision, a calm Steck disassembled the entire phone, restored it to factory quality and reassembled it in record time while the reporter observed.
In less than 20 minutes, the phone looked anew and was again functioning properly.
Although Steck considers himself as someone who just enjoys helping others, many of those who have witnessed the brilliance of his work firsthand feel differently.
Hector Escardo Steck – who has been taking things apart, dissecting them, and putting them back together again ever since he was age 10 – is truly a tech genius.