Cat lovers, rejoice! Banfield Animal Hospitals has announced “InFURvention,” a video contest for cat owners. The winner of this contest will receive a full year of free veterinary care from Banfield. Videos can be uploaded to the InFURvention website. The feline winner will get to meet Animal Planet’s Victoria Stillwell, a world-renowned pet trainer. According to Banfield, one pet owner and ‘inFURvention’ video will be chosen to win a year’s worth of free preventive veterinary care from Banfield and a special at-home visit with Victoria Stilwell, who will give professional insight into the best tips and tricks to getting your cat out of the house and into the veterinarian’s office.
Banfield will be conducting the contest from now through August 17. The goal of the contest is to help raise awareness on the challenges which cats and their owners face in making visits to the vet. Being offered to cat owners are Banfield and Victoria Stilwell’s expert tips and tricks for traveling with cats, samples of the stress reducing synthetic pheromone Feliway, and Hide, Perch and Go carriers being made available for a limited time exclusively at Banfield locations in Kansas City, Boston and Phoenix.
“There is no doubt that cats can be finicky when it comes to travel; however, there are easy tips and tricks pet owners can use to ensure a smooth road ahead,” said Stilwell. “Pet owners don’t have to be a professional in order to train their cats to get into the carrier. All it takes is some practice and simple changes in behavior and cat-fights will soon be a thing of the past!”
Part of the impetus for this contest is the fact that over one third of the 86 million pet owners miss veterinary appointments due to a variety of factors, but usually the challenge of transporting kitty. Even the most hardcore “cat person” sometimes gives up following an all-out scratch battle to get their baby to the vet.
“One of the biggest barriers to cats receiving veterinary care is actually getting them to the hospital,” said Dr. Jeffrey Klausner, chief medical officer for Banfield Pet Hospital. “Unfortunately, cats typically don’t show signs of illness until it is too late; therefore it is important for cats to receive twice-yearly veterinary visits in order to prevent, as well as diagnose and treat illnesses before it’s too late. Through ‘inFURvention,’ we hope to educate pet owners about the importance of routine veterinary visits, and let them know it doesn’t have to be a fight to get their cat to the vet.”
Banfield is part of the Mars Inc. family, with locations across America, primarily in Petsmart Pet Superstores. The InFURvention contest link can be found on Banfield’s website, and will conclude on August 17, 2012.